FB removes Like button from public pages

Facebook has introduced major design changes of the social network platform in a bid to improve the interaction between users and promote policy of followers to replace the popular Like approach.

FB pages will only show followers and have a dedicated News Feed where users can join conversations, interact with peers and engage with fans, the company said. “Now it’s easy to navigate between a personal profile and public Page. We’ve redesigned the look and feel to be cleaner and more streamlined than before - including making it simple for people to see bios, posts and other important info”, FB said in its blog.

Special attention is given to verified news and news feeds. “We are bringing the power of News Feed to Pages for the first time”, the company added. Now Pages can discover and join conversations, follow trends, interact with peers and engage with fans. The dedicated News Feed will also suggest new connections - other public figures, Pages, Groups and trending content that a Page or public figure cares about.

The policy of Followers which replaces the Likes feature is aimed at easing the interactions. “We are removing Likes and focusing on Followers to simplify the way people connect with their favorite Pages. Unlike Likes, Followers of a Page represent the people who can receive updates from Pages, which helps give public figures a stronger indication of their fan base”, the company said. The changes also improve the overall security level.

“We want Facebook to be a safe place to connect with fans, so we’ve improved our ability to detect activity that isn’t allowed on our platform including hate speech, violent, sexual or spammy content and impersonation,” FB added.

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